Free Markets of One Creating Customer-Unique Value through Mass Customization

You can download in the form of an ebook: pdf, kindle ebook, ms word here and more softfile type. Free Markets of One Creating Customer-Unique Value through Mass Customization, this is a great books that I think are not only fun to read but also very educational.
Book Details :
Published on: 2000-02
Released on:
Original language: English

A collection of ten articles that chronicle the evolution of business competition from mass markets to markets of one - in other words, from creating standardized value through mass production to creating customer-unique value through mass customization. The Limits of Mass Customization - MIT Sloan Management Review Is mass customization really the best way to deliver variety to consumers? Managers understand how critical variety is to adding value to their product offerings. And ... The Four Faces of Mass Customization - Ideas and Advice ... To be effective mass customizers must let the nature of these sacrifice gaps drive their individual approaches to customization. Paris Miki understood that consumers ... Authenticity: What Consumers Really Want - Authenticity: What Consumers Really Want and over one million other books are available for Amazon Kindle. Learn more
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